It has been a unique couple of years. Within those two years, we have put effort towards re-branding Mechanical Power Inc. In Q1, 2022, we’ll be changing our logo to the one at the top of this letterhead. Expect to see this on all paperwork affiliated with our business together.

The purpose of this re-branding is to: modernize, enhance aesthetics and to create a more unique logo/brand that resonates with our business partners. Our business is undergoing a purposeful and significant growth surge, all of which, to date, has been organic.

We remain an extremely diversified business, relying no more than 10% on any customer in terms of sales. We intend to keep it that way. The primary industries we continue to serve are Agriculture, Conveying/Material Handling, Snow Removal, Industrial Lawn Care, Heavy Machinery, Recreational Vehicles, Packaging and Automotive – both OEM and Aftermarket.

Mechanical Power is rebraning

The logo signifies us winning together. We will continue to focus on industrial components used by American manufacturers on their production lines with an emphasis on engineered solutions. Over the last 5 years, MPI has greatly enhanced its team, processes and culture.

Our traditional values remain consistent with honesty, transparency, agility, integrity, ease of doing business and fun! We want our customers and supply partners to consider MPI easy to do business with. As a value add distributor, we have to bring Quality, Delivery, Cost Competitiveness and Innovation to the table to continue to thrive.

Our recent path amidst global supply chain headwinds has been challenging to our business, but successful in building a sustainable foundation for our customers, suppliers and employees. Effective communication both within our company and with our partners remains a top priority.

We will continue to develop long-term relationships with our customers and our manufacturing partners. MPI will continue to focus on core competencies, expansion and continued growth. We thank you for your continued support and are excited for our future together.

Brent LaLonde, President –  MPI


Daniel Szwed

Resourceful and innovative Marketing Pro, with 20+ years of progressive experience in the marketing and creative technology industry. Responsible for digital and traditional marketing efforts that promotes brand awareness, increases engagement, and drives revenue.